UGWU, P. A.; OKEKE, P. T. C. . CELEBRITY ENDORSEMENT AND PATRONAGE INTENTIONS OF POLITICAL PRODUCTS IN NIGERIA : A LITERATURE REVIEW. International Journal Of Humanities, Social Sciences And Business (INJOSS), [S. l.], v. 2, n. 2, p. 188–217, 2023. Disponível em: https://www.injoss.socian.my.id/index.php/joss/article/view/70. Acesso em: 21 mar. 2026.